Email hosting in the simplest of terms is the type of hosting that runs email servers. In other words it is an internet hosting service that manages electronic messages through an email server. What it means is that if you own a domain name and want an email service on that domain name, you would have to sign up for this type of hosting service.
This type of hosting services are generally preferred by small to mid size organizations that rely on custom email messages that match the name of the company to enhance their prestige and brand value. This is important in a highly competitive business environment as it establishes a business’s identity as well as its credibility.
Email hosting – it’s growing importance
Despite the fact that social media is growing at an exceptionally fast pace, the truth remains that email is still the single largest and most important means of modern communication tools for both small and large businesses. Organizations that use free email services to carry out their important and crucial business communication fail to take advantage of the vital edge in the marketplace that professional email server hosting services provide.
Your email bearing the suffix that point to your organizations name is a strong brand building tool. Every email message sent from your side bears your company’s name and acts as a strong reminding tool to people who receive these mails. The business names stays with the mails and provide a solid thrust to your brand building efforts.
Email hosting—the various benefits and advantages associated with it
Professional communication–this type of professional hosting services lends an aura of credibility and professionalism to your mails. Apart from adding to your brand value, it also carries a certain weight with as the receiver is assured that the mail is originating from an authentic source.
A more powerful communication impact—using business email hosting will make your business communication more professional be it an internal communication with your employees or externally with your customers or stakeholders.
White-Label Email Hosting: a white-label hosting allows you to use your logo with your email account. This way every message that you send will bear your own organizations name and logo. The parent service provider stays in the background and out of the public eyes.
Better level of services—quality email hosting firms give you the much needed peace of mind by giving you a variety of option to create and manage your own internal email addresses.
Experienced and professional service providers offer a host of web-mail features including potentially limitless aliases, auto res-ponders and forwarders, ability to attach large size files, comprehensive virus, malware, spam and spyware protection, secure POP access , online storage and calendars, folder and contacts management along with convenient web-mail access so you can access your emails when you’re not at your computer.
Read More at : Important Tips for Selection of Hosted Email Services